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FOR IMMEDIATE RELEASE

THE ROYS green wall smiling  THE ROYS' 2012 Explosion


TV Blitz, Radio Impact & Top-Tier Performances Boost Bluegrass Duo's Profile

Nashville, TN (December 18, 2012) -- THE ROYS' career exploded in 2012, thanks to a continuing blitz of TV appearances, impact at radio and performances at top-tier festivals and venues across the U.S., Canada and in Australia.

 

THE ROYS Bring Bluegrass To The Small Screen

THE ROYS brought Bluegrass to the small screen this year with a host of appearances on network and cable outlets.

    

The Roys Year End 2012 Video
The Roys Year End 2012 Video

 

In case you missed their performances, you can view them via the links provided.

 

CBS THIS MORNNING

FOX & FRIENDS

MARIE

DAYTIME

THE BETTER SHOW

DAILY BUZZ

 

Additionally, the siblings appeared on the PBS programs Pa's Fiddle: Charles Ingalls, American Fiddler and Song of the Mountains; RFD-TV's Reno's Old Time Music Festival; CMC Australia/Sky TV-U.K. Bluegrass Mountains TV Show and the Dr. Steve Show.

 

Camouflage The Bluegrass Way

The duo aligned with Team RealTree™ Outdoor Energy Drink  for a strategic partnership that includes tour sponsorship.  THE ROYS travel to their shows in a distinctly-wrapped RealTree™ camouflage bus, which was named for their critically-acclaimed 2011 CD, LONESOME WHISTLE.

  
ROYS TROE bus wrap 

THE ROYS Thrilled Crowds; Sign Exclusive New Booking Agreement

Lee and Elaine travel the road with their band, a talented group of pickers comprised of Harry Clark (Guitar), Matt Downing (Banjo), Clint White (Fiddle) and Royal Masat (Bass).  Together, the cohesive unit has thrilled crowds at impressive Bluegrass fairs, festivals and special events throughout the year, including:

 

Uperco, MD - Arcadia BGF

Brooksville, FL - Sertoma Spring Bluegrass Festival

Waldo, FL - Dixieland Spring Bluegrass Festival

Memphis, TN - 2012 Folk Alliance Convention (four showcases)

Hesston, KS - Prairie Window Concert Series - Dyck Arboretum of the Plains

Pigeon Forge, TN - Dollywood's Show Street Theatre

Stony Plain, AB CAN - Blueberry BGF

Branson, MO - BG & BBQ Festival - Silver Dollar City - Riverfront Theater

Denton, NC - Doyle Lawson Bluegrass Festival - Denton Farm Park

Gettysburg, PA - Gettysburg Bluegrass Festival

Perry, FL - Florida State Bluegrass Festival

Lexington, KY - Festival of the Bluegrass - Kentucky Horse Park Campground

Lanexa, VA - Rockahock Bluegrass Festival - Rockahock Campground

Morganton, NC - Red, White & Bluegrass - Catawba Meadows Park

Nashville, TN - Bluegrass Night at the Ryman - Ryman Auditorium

Hartford, CT - Podunk BGF

Rogersville, NB CAN - Rogersville BGF

New Richmond, QC CAN - New Richmond BGF

Marion, NC - NC State Bluegrass

Nashville, TN - Music City Roots

 

Roys sign w MoonstruckThe trend-setting siblings also signed an exclusive global booking agreement with prestige agency Moonstruck Management.  Dates for 2013 are filling in now.

 

 

THE ROYS Impact Bluegrass Radio
Lee and Elaine's sophomore disc for Rural Rhythm Records, NEW DAY DAWNING, was released in August and immediately found a home at radio and on the charts. The EP debuted at Number 2 on the BILLBOARD Bluegrass Albums Chart in early September and two weeks later climbed toNumber 1 on Amazon's Bluegrass Best Sellers list.  Additionally, the week of September 21, all of the songs from the EP owned positions on the Bluegrass Today Chart, making THE ROYS the first-ever act to hold that honor.  Currently, NDD holds the Number 34 spot on the current Roots Music Report - TOP 50 Bluegrass Albums Chart.

 

The first single release from the new record, "Still Standing," continues to impact the charts, sitting at Number 19 on BLUEGRASS UNLIMITED Magazine's TOP 30 Songs Chart and holding the Number 15 spot on BLUEGRASS TODAY's - WEEKLY TOP 20 Chart.

 

Radio programmers continue to embrace the energetic duo, describing their unique and vibrant Bluegrass style, powerful songwriting and pleasing personalities:

 

The Roys - New Day Dawning "Elaine and Lee have such a gift for finding great songs and they sing wonderfully.  They are fun to talk to as well. We had such a good time chatting with them about their new release, NEW DAY DAWNING." - Kyle Cantrell, SiriusXM Radio

 

"THE ROYS embody all the qualities necessary to take Bluegrass music to new heights, but most importantly, a deep respect and passion for the music."

- Terry Herd, Bluegrass Radio Network

 

"Lee and Elaine have crafted the perfect follow-up to LONESOME WHISTLE with NEW DAY DAWNING.  The minute I heard 'Still Standing' I knew it had to be on our playlist ASAP; we LOVE it!  The melody and chorus just stick to ya, and I gotta believe that it's THE breakout hit for them." - Joe Limardi, 650 AM WSM

 

"THE ROYS are compassionate people who have found a unique way to use their music to spread a positive message and inspire those with whom they come in contact.  Their latest release continues this tradition through both their writing and performance."

- Cindy Baucom, Knee-Deep In Bluegrass

 

The "explosion" that was 2012 is nearly over for THE ROYS. The holidays are upon us and it's time for family and friends.  Fans can keep up with the latest on Lee and Elaine at TheRoysOnline.com, Facebook and Twitter.

  

 

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Contacts

 

PUBLICITY

so much MOORE media

Martha E. Moore / 615-746-3994

somuchmoore@charter.net

www.somuchmoore.com 

 

BOOKING

Moonstruck Management / Excellence, Integrity, Vision

Josh Trivett / 626-893-5216

Josh@moonstruckmanagement.com

www.moonstruckmanagement.com